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Cleaning Facts to Sell House Smart

Cleaning Facts

Why are cleaning facts important to sell house smart? It is the harsh chemicals, or rather, their absence from your house, that will help your listing stand out from the crowd and attract buyers motivated to make an offer to buy your house.

This is especially true for online real estate listings, where prospective buyers can look at MLS pictures and compare square footage, floor plans, fixtures, appliances, amenities, descriptions, etc.

Here is some out of the box thinking for you to consider: the type of cleaning products you use to detail your house can enhance the written description for your listing, whether on MLS or a for sale by owner website.

Hunh? We will explain:

Sell House Smart By Reducing (or Eliminating) the Sneeze Factor

How many prospective buyers (or their children) have asthma? Or allergies? Or other respiratory conditions? Many. According to the American Lung Association, over 20.5 million Americans have asthma, including 4 million children. And, the majority of asthmatics have significant allergies. Notably, asthma has increased by 71% among women over the past 14 years, attributed to extended exposure to harsh chemicals used in grocery store brand cleaning products.

Among these families, how many would consider buying a house that will not aggravate their respiratory distress and perhaps reduce their daily symptoms. Many.

Some families specifically look for a house with more hard floors and less carpet to reduce dust (and dust mite) triggered allergies.

These same families also look to eliminate other household respiratory irritants, especially strong odors, aerosols and toxic chemicals contained in most grocery store brand cleaners.

Actually, most families, with or without allergies and/or asthma, should know the cleaning facts (and alarming statistics) regarding the harsh chemicals found in grocery store brand cleaners. For example, these toxic chemicals are three times more likely to cause cancer than air pollution according to the EPA. Click here for more cleaning facts regarding dangers to the environment and health hazards (to humans and animals) from harsh chemicals in grocery store brand cleaners. (This link will open as a separate window and includes a printable PDF you may want to save.)

Given the toxic effects to humans, animals and the environment from harsh chemicals commonly used in grocery store brand cleaners, it makes sense to store them in the garage and not in the house. It makes even more sense to keep them out of the house entirely and use non-toxic alternatives!

Sell House Smart With Kinder, Gentler Cleaning Products

In addition to the obvious health and environmental benefits from green (and greener) cleaners, there is a more immediate economic benefit to going green - avoiding excessive wear and tear on the sinks, faucets, counters, etc. in your house.

Did you know that many grocery store brand cleaning products are too strong, for example, for bathroom sinks and faucets. Over time the cleaners you may currently be using can cause pitting to sink surfaces and chipping away the delicate finish of faucets - YIKES!

But wait, there's more.

The erosion you cannot see also promotes growth of bacteria and fungi that is not easily cleaned. This two-for-one damage to your house over time will eat equity and reduce your profit when you sell your house. Not the way to sell house smart.

Detailing your house for sale and deep cleaning without using toxic chemicals is a huge selling point for most families. And you can sell house smart by adding to your MLS or listing description the fact that your house is cleaned and maintained without using harsh chemicals.

Building your unique selling proposition will help your house to stand out among all real estate available on the market. So go green, detail, detox and sell house smart!


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